YR X HOLLISTER
Hollister Spring Break Store Experience: A Custom Party to Remember
Exclusive Spring Break Events Across North America
We teamed up with Hollister to deliver an unforgettable Spring Break store experience at 10 locations across North America. The #HOCParty launched in Santa Clara, Roseville, San Francisco, Miami, New York, New Jersey, Minnesota, Illinois, Orlando, and Ohio.
Celebrating California Style
We aimed to ignite the endless spirit of summer by celebrating classic California style. Our initial launch day was exclusive to Hollister Cali Club members. The following two days were open to the general public, inviting everyone to join the #HCOParty.
Custom Design Station
Shoppers who bought Hollister Spring/Summer festival looks were invited to create their own custom Hollister merchandise. Our custom-built software allowed for interactive design experiences.
Innovative Customization Features
Throughout the weekend, we printed on tote bags and socks using our advanced software. This featured four unique design experiences with:
- Drag-and-drop emojis and slogans
- Text entry customization
- Graphic palettes
- Color swap-outs
Powered by YR Platform
Our custom software, powered by the YR platform, ensured a seamless and engaging design process. This technology allowed us to offer high-quality, on-demand customization. The YR platform’s innovative approach enabled us to deliver exceptional customer experiences at each location.
A Weekend of Fun and Customization
The #HOCParty was a massive success, bringing together Hollister fans for a weekend of creativity and fun. Our custom design station allowed participants to express their unique style, enhancing the overall Hollister Spring Break experience.
Conclusion
Our collaboration with Hollister provided a dynamic and interactive Spring Break event. By combining Hollister’s iconic California style with our advanced customization technology, we created memorable experiences that celebrated individuality and creativity.
BOOK A DEMO WITH THE TEAM HERE
FIND OUT MORE ON THE PLATFORM HERE
SEE MORE CASE STUDIES HERE