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Delivering multiple events to celebrate Barclaycard’s 50 years of shopping with live printing at the Barclay’s HQ and British Summertime Music Festival in Hyde Park.¬†

We partnered with agency Heart Productions to deliver a series of activations to celebrate Barclaycard’s 50 years of shopping. Using a specially developed web-based app, users answered a series of Buzzfeed questions on screen to generate their very own dancebot character which was then live printed onto totes and premium water bottles. We had 2 dedicated builds covering the consumer and VIP areas and rolled the activity out to the Barclaycard offices in Canary Wharf and Northampton.