YR X San Diego Comic-Con
Live Printing Magic at Comic-Con
Partnering with Nickelodeon and Viacom for a Memorable Experience
For the International Comic-Con in San Diego, California, we teamed up with Nickelodeon and Viacom. Our goal was to deliver a live printing solution that would amaze attendees and provide them with a special souvenir.
Immersing Fans in Nostalgia
Comic-Con, the largest multi-genre entertainment and comic convention, attracts over 150,000 visitors annually. Set in the San Diego Convention Center, this four-day event is a highlight in the entertainment industry.
Bringing Nickelodeon’s Legacy to Life
We explored the Nickelodeon archives for a nostalgic touch. At our stand, fans encountered a Teenage Mutant Ninja Turtles New York cityscape. They could purchase a t-shirt from the YR-powered retail shop and customize it on the spot using our advanced platform.
Customizing with Fan-Favorite Characters
Attendees had the opportunity to personalize their shirts with characters and art from seven beloved Nickelodeon shows. These included SpongeBob SquarePants, Teenage Mutant Ninja Turtles, Hey Arnold!, Rocko’s Modern Life, The Loud House, Rugrats, and Danny Phantom. Using YR’s interactive touchscreens, fans could select and arrange their favorite designs with ease.
Enhancing the Experience with YR Technology
YR’s platform played a key role in this event. Our high-resolution printing technology allowed us to produce vibrant, detailed designs quickly. Additionally, our user-friendly interface enabled customers to preview and adjust their designs in real-time. This seamless integration ensured a smooth and engaging customization process.
A Huge Hit at the Convention
During the convention, we printed over 1,500 t-shirts. Our stand became one of the most popular attractions, drawing significant attention and enthusiasm from fans.
Conclusion: A Standout Success
Our collaboration with Nickelodeon and Viacom delivered an unforgettable experience at Comic-Con. The combination of live printing, nostalgic design, and fan interaction made our stand a memorable highlight of the event. YR’s technology ensured that every t-shirt was a unique souvenir, enhancing the overall impact of the convention.
BOOK A DEMO WITH THE TEAM HERE
FIND OUT MORE ON THE PLATFORM HERE
SEE MORE CASE STUDIES HERE