YR X Tommy Hilfiger X Zendaya

We partnered with Tommy Hilfiger to launch the new Tommy x Zendaya collection.

Following the premier of the runway show in Paris, US actress, Zendaya, hosted a launch event at the Tommy Hilfiger flagship store in London. We worked with Tommy and Zendaya to deliver a custom poster live print bar in honor of the new collection.

Guests were invited to design a poster using their zodiac star sign combined with select graphics from the collection to have it printed on a poster in a matter of minutes. Once completed, the YR staff packaged each poster to help guests carry their new item around the event.