{"id":3375,"date":"2018-10-26T13:49:34","date_gmt":"2018-10-26T13:49:34","guid":{"rendered":"https:\/\/thisisyr.com\/jp\/uncategorized\/yr-x-tommy-hilfiger\/"},"modified":"2018-10-26T13:49:34","modified_gmt":"2018-10-26T13:49:34","slug":"yr-x-tommy-hilfiger","status":"publish","type":"post","link":"https:\/\/thisisyr.com\/jp\/yr-x-tommy-hilfiger\/","title":{"rendered":"YR x Tommy Hilfiger"},"content":{"rendered":"<p><span style=\"font-weight: 400\">The YR x Tommy Hilfiger installation ran for one month at the Selfridges London department store to celebrate the launch of the new AW16 collection in collaboration with world renowned supermodel Gigi Hadid.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Tommy Hilfiger fanatics were able to customize their new purchases from the collection with name initial lettering which was then monogrammed live onto the pieces.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Consumers were able to enter their initials onto the custom-built software to envision their design and select a placement area across the breast or arm.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Custom lettering was delicately applied onto selected garments and beautifully packaged with Tommy x Gigi Hadid wrapping paper, an exclusive tote bag and a set of DIY patches inspired by the nautical collection with the brand muse. The launch was a great success with the initial order of the bomber jacket selling out in the first few days.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A unique collaboration with the US heritage favorite<\/p>\n","protected":false},"author":1,"featured_media":1634,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14,10],"tags":[],"class_list":["post-3375","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-jackets","category-retail-yrstore"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>YR x Tommy Hilfiger &#8212; YR Japan<\/title>\n<meta name=\"description\" content=\"A unique collaboration with the US heritage favorite\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thisisyr.com\/jp\/yr-x-tommy-hilfiger\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"YR x Tommy Hilfiger &#8212; 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