YR X Oath
We delivered five live events in Cologne, Germany for the annual DMEXCO 2017 event. DMEXCO is one of the biggest digital marketing conferences in the world with over 40,000 visitors at Koelnmesse GmbH, the international trade fair and conference venue located in the center of Cologne.
Verizon Communications recently merged Yahoo with AOL to create a new subsidiary called Oath. This new brand now houses two dozen media, business-to-business and advertising tech companies and is home to the Huffington Post, Tumblr, Xbox, TechCrunch and more.
We worked with our friends at Design Scene to provide custom sticker and custom tote bag printing. Using our software, users were invited to select preset logos and preset oaths or create their own ‘oath’ by entering three words on screen. The kiosk was a huge success as one of the busiest stands at the trade show.